Business skills all-in-one for dummies / by John A. Tracy, Mary Ann Anderson, Dr. Edward G. Anderson Jr., Dr. Geoffrey Parker, Dawna Jones, Stan Portny, Joel Elad, Natalie Canavor, Ryan Deiss, Russ Henneberry.
book 1. Accounting: Introducing financial statements ; Reporting profit or loss in the income statement ; Reporting financial condition in the balance sheet ; Reporting cash sources and uses in the statement of cash flows ; Reading a financial report -- book 2. Operations management: Designing processes to meet goals ; Planning for successful operations ; Creating a quality organization -- book 3. Decision-making: The key ingredients for effective decisions ; Walking through the decision-making process ; Becoming a more effective decision-maker -- book 4. Project management: Achieving results ; Knowing your project's audiences ; Clarifying your project ; Developing a game plan ; Keeping everyone informed -- book 5. Linkedin: Looking into Linkedin ; Signing up and creating your account ; Growing your network ; Exploring the power of recommendations ; Finding employees -- book 6. Business writing: Planning your message ; Making your writing work ; Improving your work ; Troubleshooting your writing ; Writing emails that get results -- book 7. Digital marketing: Understanding the customer journey ; Crafting winning offers ; Pursuing content marketing perfection ; Blogging for business ; Following up with email marketing.
