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Mark   Media Year
658.8342 BER    
      Contagious : why things catch on / Jonah Berger. GDL Brand Library Non-Fiction:In Transit, GDL Central Library Non-Fiction:DUE 12-21-20, PAS Central Library Non-Fiction, 3rd Floor:DUE 08-17-20 Billed, PAS Hill Avenue Branch Non-Fiction:In Transit   Book 2013
      Contagious : why things catch on / Jonah Berger. GDL Brand Library Non-Fiction:In Transit, GDL Central Library Non-Fiction:DUE 12-21-20, PAS Central Library Non-Fiction, 3rd Floor:DUE 08-17-20 Billed, PAS Hill Avenue Branch Non-Fiction:In Transit   Book 2013
      Contagious : why things catch on / Jonah Berger. GDL Brand Library Non-Fiction:In Transit, GDL Central Library Non-Fiction:DUE 12-21-20, PAS Central Library Non-Fiction, 3rd Floor:DUE 08-17-20 Billed, PAS Hill Avenue Branch Non-Fiction:In Transit   Book 2013
      All you can pay : how companies use our data to empty our wallets / Anna Bernasek and D.T. Mongan. PAS Central Library Non-Fiction, 3rd Floor:Available, PAS San Rafael Branch Non-Fiction:Available   Book 2015
2 additional entries    
658.8342 CON      
      The consumer society reader / edited by Juliet B. Schor and Douglas B. Holt. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2000
658.8342 CUS : Cusick, William J.     
      All customers are irrational : understanding what they think, what they feel, and what keeps them com PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2009
658.8342 DAN : Danziger, Pamela N.     
      Why people buy things they don't need : understanding and predicting consumer behavior / Pamela N. Da PAS Central Library Non-Fiction, 3rd Floor:1 HOLD   Book 2004
658.8342 FRA    
      Superfandom : how our obsessions are changing what we buy and who we are / Zoe Fraade-Blanar & Aaron GDL Central Library Non-Fiction:DUE 11-30-20, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS La Pintoresca Branch Non-Fiction:Available   Book 2017
      Superfandom : how our obsessions are changing what we buy and who we are / Zoe Fraade-Blanar & Aaron GDL Central Library Non-Fiction:DUE 11-30-20, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS La Pintoresca Branch Non-Fiction:Available   Book 2017
      Superfandom : how our obsessions are changing what we buy and who we are / Zoe Fraade-Blanar & Aaron GDL Central Library Non-Fiction:DUE 11-30-20, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS La Pintoresca Branch Non-Fiction:Available   Book 2017
658.8342 HOY 2001 : Hoyer, Wayne D.     
      Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis. GDL Central Library Non-Fiction:Available   Book 2001
658.8342 KEI : Keiningham, Timothy L.     
      The wallet allocation rule : winning the battle for share / Timothy Keiningham, Lerzan Aksoy, Luke Wi GDL Central Library Non-Fiction:Available   Book 2015
658.8342 LIN    
      Small data : the tiny clues that uncover huge trends / Martin Lindstrom. GDL Central Library Non-Fiction:Available, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2016
      Small data : the tiny clues that uncover huge trends / Martin Lindstrom. GDL Central Library Non-Fiction:Available, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2016
      Small data : the tiny clues that uncover huge trends / Martin Lindstrom. GDL Central Library Non-Fiction:Available, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2016
658.8342 POO : Pooler, James A.,     
      Why we shop : emotional rewards and retail strategies / Jim Pooler. GDL Central Library Non-Fiction:Available   Book 2003
658.8342 PRA : Pradeep, A. K.,     
      The buying brain : secrets for selling to the subconscious mind / A.K. Pradeep. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2010
658.8342 ROB : Roberts, Kevin,     
      The lovemarks effect : winning in the consumer revolution / by Kevin Roberts. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2006
658.8342 STI : Stinnett, Bill.     
      Think like your customer : a winning strategy to maximize sales by understanding how and why your cus PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2005
658.8342 TUR    
      The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2017
      The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2017
658.8342 VAN : Van Praet, Douglas.     
      Unconscious branding : how neuroscience can empower (and inspire) marketing / Douglas Van Praet. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2012
658.8343 ATK : Atkin, Douglas.     
      The culting of brands : when customers become true believers / Douglas Atkin. PAS Central Library Non-Fiction, 3rd Floor:DUE 08-17-20 Billed   Book 2004
658.8343 BAC : Bacon, Jono,     
      People powered : how communities can supercharge your business, brand, and teams / Jono Bacon. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2019
658.8343 CHA : Chan, Savio,     
      China's super consumers : what 1 billion customers want and how to sell it to them / Savio Chan and M PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2014
658.8343 DOC : Doctoroff, Tom.     
      What Chinese want : culture, communism, and China's modern consumer / Tom Doctoroff. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2012
Sp 658.8343 HUB    
      Lealtad total : cómo Lady Gaga convierte a seguidores en fanáticos, y qué lecciones puedes sacar de e GDL Central Library International Languages:In Cataloging, GDL Central Library International Languages:Available   Book 2013
      Lealtad total : cómo Lady Gaga convierte a seguidores en fanáticos, y qué lecciones puedes sacar de e GDL Central Library International Languages:In Cataloging, GDL Central Library International Languages:Available   Book 2013
658.8343 LIN    
      Buy ology : truth and lies about why we buy / Martin Lindstrom. GDL Central Library Non-Fiction:Staff Reported Missing, PAS Hastings Branch Non-Fiction:DUE 10-19-20, PAS Lamanda Park Branch Non-Fiction:DUE 08-17-20 Billed   Book 2008
      Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom. GDL Central Library Non-Fiction:Available, GDL Montrose Library Non-Fiction:Available, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2011
      Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom. GDL Central Library Non-Fiction:Available, GDL Montrose Library Non-Fiction:Available, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2011
      Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom. GDL Central Library Non-Fiction:Available, GDL Montrose Library Non-Fiction:Available, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2011
      Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom. GDL Central Library Non-Fiction:Available, GDL Montrose Library Non-Fiction:Available, PAS Central Library Non-Fiction, 3rd Floor:Available, PAS Hastings Branch Non-Fiction:Available   Book 2011
658.8343 MCEW : McEwen, William J.     
      Married to the brand : why consumers bond with some brands for life : lessons from 60 years of resear GDL Montrose Library Non-Fiction:Available   Book 2005
658.8343 SLY : Slywotzky, Adrian J.     
      Demand : creating what people love before they know they want it / Adrian Slywotzky with Karl Weber. GDL Central Library Non-Fiction:Available   Book 2011
658.8343 THO 2015 : Thompson, Harvey,     
      Who stole my customer?? : winning strategies for creating and sustaining customer loyalty / Harvey Th PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2015
658.8343 TRA : Travis, Daryl.     
      Emotional branding : how successful brands gain the irrational edge / Daryl Travis. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2000
658.8343 UPS : Upshaw, Lynn B.,     
      Building brand identity : a strategy for success in a hostile marketplace / Lynn B. Upshaw. GDL Central Library Non-Fiction:Available   Book 1995
658.8348 RIT : Ritchie, Karen.     
      Marketing to Generation X / Karen Ritchie. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1995
658.84 BIL : Billac, Pete.     
      Become an internet millionaire featuring SKYBIZ 2000 : how to succeed in a home-based business, earn PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2000
658.84 BLA : Blackwell, Roger D.     
      Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from here / Ro PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2001
658.84 BLY : Bly, Robert W.     
      Complete idiot's guide to direct marketing / by Robert W. Bly. GDL Montrose Library Non-Fiction:Available   Book 2002
658.84 BRA : Braunstein, Marc.     
      Deep branding on the Internet : applying heat and pressure online to ensure a lasting brand / Marc Br PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2000
658.84 CAP 2016 : Capela, John J,     
      Import/export kit for dummies / by John J. Capela. GDL Central Library Non-Fiction:DUE 12-30-20   Book 2016
658.84 COO 2012 : Cook, Thomas A.,     
      Mastering import & export management / Thomas A. Cook with Rennie Alston and Kelly Raia. GDL Central Library Non-Fiction:Available   Book 2012
658.84 GAG : Gage, Randy.     
      How to build a multi-level money machine : the science of network marketing / Randy Gage. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1998
658.84 JON 1998 : Jones, Susan K.,     
      Creative strategy in direct marketing / Susan K. Jones. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1998
658.84 NIC 2002 : Nichols, Rod,     
      Successful network marketing for the 21st century / Rod Nichols. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2002
658.84 ONE      
      101 best dot coms to start : the essential sourcebook of start-up wisdom, financial tips, and inside GDL Central Library Non-Fiction:DUE 03-29-15 Billed   Book 2000
658.84 POE : Poe, Richard,     
      Wave 4 : network marketing in the 21st century / Richard Poe. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1999
658.84 TUL : Tuller, Lawrence W.     
      Exporting, importing, and beyond : how to "go global" with your small business / Lawrence W. Tuller. PAS Central Library Non-Fiction, 3rd Floor:DUE 08-17-20 Billed   Book 1994
658.848 ADA : Adams, Rob,     
      Start your own import/export business : your step-by-step guide to success / Rob and Terry Adams. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2003
658.848 AXT 1994 : Axtell, Roger E.     
      The do's and taboos of international trade : a small business primer / Roger E. Axtell ; foreword by PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1994
658.848 CNU : Chu, Chin-Ning.     
      The Asian mind game : unlocking the hidden agenda of the Asian business culture : a westerner's survi PAS Central Library Non-Fiction, 3rd Floor:DUE 08-17-20 Billed   Book 1991
658.848 MOR 2001 : Morrison, Terri.     
      Dun & Bradstreet's guide to doing business around the world / Terri Morrison, Wayne A. Conaway, Josep PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2001
658.848 NEL 2000    
      Import/export : how to get started in international trade / Carl A. Nelson. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2000
      Import/export : how to get started in international trade / Carl A. Nelson. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2000
658.848 RAP : Rapaille, Gilbert C.     
      7 secrets of marketing in a multi-cultural world / G. Clotaire Rapaille. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2001
658.848 SAN : Sandhusen, Richard.     
      International marketing / Richard L. Sandhusen. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1997
658.848 WEL : Wells, L. Fargo.     
      Selling to the world / L. Fargo Wells. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1996
658.848 WHI : White, Michael,     
      A short course in international marketing blunders : mistakes made by companies that should have know PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2002
658.848 WIL : Wilfong, James.     
      Taking your business global : your small business guide to successful international trade / James Wil PAS Central Library Non-Fiction, 3rd Floor:Available   Book 1997
658.848 ZOD 2002 : Zodl, Joseph A.,     
      Export import / Joseph A. Zodl. PAS Central Library Non-Fiction, 3rd Floor:Available   Book 2002
658.85 : Johnson, Spencer.     
      The one minute sales person : the quickest way to more sales with less stress / Spencer Johnson, Larr PAS Allendale Branch Non-Fiction:Available   Book 1984
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