Securing your organization's future : a complete guide to fundraising strategies / Michael Seltzer.
New York : Foundation Center, 2001.
Rev. and expanded ed.
xv, 695 p. : ill. ; 23 cm.
Includes bibliographical references and index.
Preface: The World of Nonprofits - Introduction - Section 1. Getting Started - 1. Defining Vision and Mission - 2. Making an Organization Legal - 3. Building a Board of Directors - 4. Putting Your Purpose to Work: Planning Your Programs - 5. Developing Budgets - Section 2. The World of Money - 6. The Many Sources of Funding and Support - Part A. Approaching Individuals for Support - 7. Giving from Individuals: An Overview - 8. Special Events - 9. Direct Mail - 10. Using the Telephone - 11. Face-to-Face Solicitation - 12. Beyond the Simple Cash Contribution: Planned Giving - 13. Raising Money on the Internet - 14. Earned and Venture Income - Part B. Approaching Institutions for Support - 15. Approaching Foundations for Support - 16. Corporations and Businesses - 17. Government Support - 18. Religious Institutions - 19. Federated Fundraising Organizations - 20. Associations of Individuals - 21. Labor Unions - Section 3. Developing Your Overall Fundraising Plan - 22. Choosing Your Funding Mix and the Strategies To Secure It - Appendix A. A Compilation of State Laws Regulating Charitable Solicitations - Appendix B. Links to Resource Organizations - Appendix C. The Foundation Center's Cooperating Collections - Index.
Seltzer (a consultant) offers advice for non-profit managers on building a network of support which includes a wide variety of funding sources. He provides a guide to fundraising strategies, covering every step from strategy designing and source selection, to the preliminary organizational tasks and particular fundraising approaches. Case studies and worksheets are included.