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Book Cover
Author Savoia, Alberto, author.

Title The right it : why so many ideas fail and how to make sure yours succeed / Alberto Savoia.

Publication Info. New York, NY : HarperOne, [2019]


Location Call No. Status
 GDL Central Library Non-Fiction    650.1 SAV    Available
1 copy being processed for GDL Central Library Non-Fiction.
Edition First edition.
Description xiv, 254 pages : illustrations ; 22 cm
text rdacontent
unmediated rdamedia
volume rdacarrier
Summary "From Google's first engineering director and current Innovation Agitator Emeritus, Alberto Savoia's The Right It is built around a simple concept--beating the law of market failure when launching any new idea, product, or business"-- Provided by publisher.
Contents The law of market failure -- The Right It -- Data beats opinions -- Thinking tools -- Pretotyping tools -- Analysis tools -- Tactics toolkit -- Complete example: BusU -- Final words.
Subject Success in business.
New products.
ISBN 9780062884657 (hardcover)
0062884654 (hardcover)
9780062884664 (pbk.)
0062884662 (pbk.)
9780062908667 (audio)

Available items only