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Book Cover
Author Piazza, Jo.

Title Celebrity, inc. : how famous people make money / Jo Piazza.

Imprint New York : Open Road Integrated Media, 2011.


Location Call No. Status
 PAS Central Library Non-Fiction, 3rd Floor    305.5234 PIA    Available
Description 231 p. : ill. ; 22 cm.
Bibliography Includes bibliographical references.
Summary By holding up a mirror to the world of celebrity Jo gives us a intimate backdrop against which to assess the 24/7/365 images of the "lifestyles of the rich and famous" we are exposed to in modern digital life. If you enjoy reading about entertainment, business, entrepreneurship, and/or personal finance - you'll love CELEBRITY, INC. It's got all that - and more - in there.
Subject Branding (Marketing)
Celebrities -- Conduct of life -- Social aspects.
Popular culture -- Marketing.
ISBN 9781453218792 (pbk.)
1453218793 (pbk.)
9781453258194 (pbk.)
9781453205556 (hardcover)
1453205551 (hardcover)

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