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Author Liker, Jeffrey K.

Title Toyota under fire : lessons for turning crisis into opportunity / Jeffrey K. Liker, Timothy N. Ogden.

Imprint New York : McGraw-Hill, c2011.

Copies

Location Call No. Status
 GDL Central Library Non-Fiction    338.7629 LIK    Available
Description xxx, 241 p. : ill. ; 22 cm.
Note Includes index.
Contents The most admired company in the world -- The oil crisis and the great recession -- The recall crisis -- Response and the road to recovery -- Lessons.
Subject Toyota Jidōsha Kōgyō Kabushiki Kaisha.
Corporate culture.
Organizational effectiveness.
Automobile industry and trade.
Added Author Ogden, Timothy N.
ISBN 9780071762991 (alk. paper)
007176299X (alk. paper)

 
    
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