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Book Cover
Book
Author Jurca, Catherine, 1964-

Title Hollywood 1938 : motion pictures' greatest year / Catherine Jurca.

Imprint Berkeley, Calif. : University of California Press, c2012.

Copies

Location Call No. Status
 GDL Montrose Library Non-Fiction    791.43 JUR    Available
 PAS Central Library Non-Fiction, 3rd Floor    384.8 JUR    Available
Description x, 272 p. : ill. ; 24 cm.
Note "Fletcher Jones Foundation humanities imprint"
Bibliography Includes bibliographical references (p. 231-261), index and filmography.
Contents Introduction: Hollywood looks at its audience -- The campaign. Annus horribilis -- Goldwyn's folly -- Such a thing as bad publicity -- The moviegoing habit -- Exhibitors, the movie quiz contest, and a divided industry. The minds of exhibitors -- The carrot and the stick -- The quiz contest on the ground -- What the contest did for me -- Independents rebel -- The campaign and the press. The film industry speaks its mind -- Marginal moviegoers -- The gossip columnists -- The dailies have their say -- The films. "The finest array of productions" -- Ninety-four films -- The death of glamour -- Human films -- The human side of screwball -- You can't take it with you -- Four daughters -- Boys town -- Marie Antoinette -- That's entertainment -- The fourth estate -- Conclusion: motion pictures' worst year.
Subject Motion pictures -- California -- Los Angeles -- History -- 20th century.
Motion picture audiences -- United States -- History.
Motion picture industry -- Economic aspects -- California -- Los Angeles -- History -- 20th century.
Hollywood (Los Angeles, Calif.) -- History -- 20th century.
ISBN 9780520233706 (cloth : alk. paper)
0520233700 (cloth : alk. paper)
9780520271807 (pbk. : alk. paper)
0520271807 (pbk. : alk. paper)

 
    
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