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Book Cover
Book
Author Stein, Donna Baier.

Title Write on target : the direct marketer's copywriting handbook / Donna Baier Stein, Floyd Kemske ; foreword by Bob Stone.

Imprint Lincolnwood, Ill. : NTC Business Books, c1997.

Copies

Location Call No. Status
 PAS Central Library Non-Fiction, 3rd Floor    658.81 STE    Available
Description vii, 274 p. : ill. ; 25 cm.
Note Includes index.
Subject Sales letters -- Handbooks, manuals, etc.
Advertising copy -- Handbooks, manuals, etc.
Added Author Kemske, Floyd, 1947-
ISBN 0844259144 (alk. paper) : $37.95

 
    
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